What does it *really* take to make your business start-up succeed?
Think of the most inspiring business start-up story you know. Behind the headlines, you’ll find the same three heroes:
* **The Resilient Founder** (that’s the MindFit Mindset)
* **The Captivating Storyteller** (that’s Marketing Mastery)
* **The Sharp Strategist** (that’s Money Management)
Most of us are brilliant at one, maybe two. But it’s the powerful combination of all three that creates unstoppable momentum.
We created the IAE Business Start-up Programme to be your co-founder in the areas where you need it most. We’ve packaged these three pillars into actionable guides: **MindFit Mindset, Marketing Mastery, and Money Management.**
If you’re in the exciting, and sometimes overwhelming, first stages of your journey, membership is your shortcut to confidence. We’ll help you focus on what *works*, so you can save not just money, but something even more valuable: your time.