Every year, thousands of hopeful entrepreneurs take the leap into self-employment. They bring passion, ideas, and technical know-how — but most are missing the one thing that truly determines their survival: the business skills no one taught them.
As accountants and bookkeepers, we’re often the first professionals these founders turn to. But here’s the truth: the skills they mastered in employment only cover about 30% of what it takes to run a successful business. The other 70%? It’s a mystery to them — until it’s too late.
That’s why up to 80% of startups fail within their first three years.
And yet, this challenge presents a powerful opportunity.
What if your firm could be the reason they succeed?
Most small and mid-sized practices don’t have the time or infrastructure to train start-ups in the full spectrum of entrepreneurial skills. But what if you could offer them a proven programme — without having to build it yourself?
Introducing the IAE Business Start-Up Programme
This isn’t just another workshop. It’s a transformational experience designed by seasoned entrepreneurs to equip new business owners with the three pillars of sustainable success:
· Mindfit Mindset – Help your clients develop the resilience, clarity, and growth mindset needed to navigate uncertainty and seize opportunity.
· Mastering Marketing – Teach them how to attract, win, and retain customers with confidence and strategy.
· Money Management – Empower them to take control of their cash flow, pricing, and long-term financial health.
By offering this programme, you position your firm not just as a service provider — but as a strategic partner in your clients’ success.
Why this matters for your practice:
· Attract a steady stream of start-up clients who are eager to learn and grow
· Deepen loyalty by offering real value beyond compliance
· Differentiate your firm in a crowded market
· Become known as the accountant who helps businesses thrive, not just survive
Ready to learn more?
Join us at our next FREE ONLINE workshop to discover how the IAE Business Start-Up Programme can help you grow your practice while helping others build their business.
Thursday 13th November 2025 Time 9.00am (UK Time) Location – ONLINE
NOTE – Accountants resident outside the Uinited Kingdom are welcome to register for this workshop.
Let’s turn the tide on business failure—together.